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许多时候当顾客下载她们的Shopify店面时，在将商品加进到科季夫前内心或许还会有些疑问，假如这时无法加速透过动态网络平台得到她们的答疑时，她们将有非常大的可能性会选择离开。

总之假如这时她们恰好能从她们的Shopify店面的一个网页找出标准答案的话，所以买回整体而言将会大大降低，这个即是FAQ（Frequently Asked Questions）-示例网页。同时我也坚信答疑顾客难题的最有效的方法即是让她们自己加速找出标准答案。

一个好的FAQ网页除了能加速消弭使用者的买回疑虑之外，它还能给她们提供更多空间讲诉国际品牌故事（多年外贸经验告诉我，小姑娘吗很吃这一套），帮助使用者更快了解她们的国际品牌和商品，展示她们的专业技能之类。

所以结构设计Shopify店面的FAQ网页时要考量短萼呢？ 又该怎样一点一点来结构设计？有没有FAQ网页模版附注？我想这篇该文会给你一些思路和标准答案。

一.结构设计Shopify店面的FAQ网页考量因素

增设顾客购物过程中最为重视的示例。比如说商品，订单，退款，物流，运输成本，退款等方面的难题及标准答案相辅相成。增设难受的文本或图片排印。做到让顾客能透过下拉列表或是难受的排印轻松找出自己重视的难题，在我看来吗没人有耐心去看一堆布满挤在一起的文本信息。此外能在FAQ网页顶部加进搜索功能，这样能给使用者带来更快的体验。增设号召性用词，比如说怎么享受到打折？买回商品的关键步骤之类。

二.怎样结构设计Shopify的FAQ网页

透过2种形式能同时实现，都非常简单。第二种是透过Shopify前台加进网页，第三种是透过App来同时实现（我更倾向于这种形式），接下来分别模拟下。

1.Shopify前台加进FAQ网页

第1步：登入Shopify前台依序点选online store- Pages-Add page

第2步：核对标题FAQ，内容板块通常主要包括Products, Payments,Orders,Shipping&Tracking,Returns&Refunds 之类（如下图右图，仅附注），核对完后点选‘Save’留存。

第3步：加进FAQ到店面导航系统栏或Footer。 依序点选Online store- Navigation-Footer menu/Main menu 后Add menu item点选留存即可，FAQ网页就会暂时在店面的顶端导航系统栏或是底部footer了。

间接透过Shopify前台加进FAQ网页操作起来非常简单，不过个人认为耐用性稍微还好，假如需要漂亮点的介面可能要多费一番心思，总之有的是Shopify主题也带有FAQ网页模版，间接在模版基础上编辑xml。

2.透过Shopify app加进FAQ网页

关于结构设计Shopify FAQ网页的应用程序许多，主要包括订阅的和完全免费的。

订阅FAQ APP：

Ez FAQ-https://apps.shopify.com/ez-faq（4.99USD/月）

FAQ by POWr-https://apps.shopify.com/powr-faq （完全免费计划比较废人，订阅的最低4.49USD/月）

FAQ ‑ Simple FAQ & Accordions-https://apps.shopify.com/faq-frequently-asked-questions（3.99USD/月）

完全免费FAQ APP：

Frequently Asked Questions-https://apps.shopify.com/advanced-faqs

Help Center-https://apps.shopify.com/helpcenter

目前我主要在用Help center这款完全免费的 app，安装增设都非常简单，只需要增加相应的Products，Orders，Shipping等板块及相应的难题标准答案即可，同时该应用还提供搜索框，Contact form板块，基本已经满足她们的要求了。下面是使用Help center的一家Shopify店面的FAQ介面附注：

三，Shopify店面FAQ网页模版

你能间接透过查看竞争对手的Shopify店面FAQ网页是怎样结构设计的，从而给自己一些灵感，方法如下：

1.透过利用Google搜索找出竞争对手的Shopify店面：商品关键词+空格+site:http://myshopify.com

透过这种形式搜索出来的店面就是竞争对手用Shopify建的店面了。

2.间接透过访问类似Shopify店面的搜索引擎性质的网站，如下右图：

https://www.globalshoplist.com

http://xpareto.com/

另外在这里我收集了一些常见的FAQ网页模版，仅附注：

Shipping

1.Do you ship worldwide?

Yes, we ship worldwide and free shipping if your order amount is more than 50 USD.

2. Where you ship goods from ?

Normally we ship the goods from China. meanwhile we have also warehouse in California. It depends on the situation of warehouse.

3.What is the shipping cost ?

We offer free shipping to USA, UK, Spain, France, Australia,Russia. besides, free shipping will be provided if your order amount is more than 80 USD if you are from other countries.

4. What is the shipping time ?

The time frame for order delivery is divided into two parts:

Processing time: Order verification, tailoring, quality check and packaging. All orders are sent to the manufacturers for dispatch within 24 hours after the order is placed. The manufacturer and China Post process the orders, which takes an additional 2–4 days.Shipping time: This refers to the time it takes for items to be shipped from our warehouse to the destination.International delivery usually takes about 15–30 business days. US orders are shipped by e-Packet, which is a US Postal Service product. After processing and leaving the warehouse, items usually take between 7 and 14 days to arrive at their destination but can take longer from time to time.

5. How do I track my package?

You can track your parcel via the Confirmation Email. Also, you can click “Track my Order” link on our website.

Payment & Ordering

1.What payment terms you can accept?

We can accept Paypal, Visa, Mastercard, and American Express.

2. My payment was declined, why?

If your credit card is declined there may be a few reasons why: the card has no funds available, you entered the wrong CSV security code, the card is expired, you entered the wrong billing information, the card does not allow internet purchases (card not present purchases), there is a hold on the card. In any event by calling your issuing bank they can tell you why the card is declining.

Solutions: try a different credit card or try using PayPal as your checkout method (they accept VISA, MasterCard, American Express and Diners Club.

3.How do I cancel my order?

Only unshipped orders may be cancelled. Cancellation may be done either through email or by telephone. Refund will be issued accordingly if card is charged.

4. Is my information is securing using this site?

Absolutely!!! Our Secure Software (SSL) is the industry standard and among the best software available today for secure commerce transactions. It encrypts your credit card number so that it cannot be read as the information travels over the Internet.

5.What if my address is wrong?

If your dress is not available, we will send you an email and/or call you. Please be sure to check your email within 24 hours of placing your order. We will do everything we can to fufill your order.

Return & Refunds

1.What items are returnable?

Within 30 days of order dateIn original condition: resell-ableUnused or undamagedIn the original packaging

2.How do I return a product?

Once you have alerted us you wish to make a return through an email contact. We will email you a link to start the easy return process.

3. What is your refund policy?

Our complete return policy is located at the RETURNS link at the bottom of the site

4.How will you refund me ?

You can find our refund policy by the link The refund will go back onto the same card you used to place the order with us, and will be paid back to you via a return transaction. Please allow 3-5 days for the funds to show in your account.